The Imperial

1 Jan

Written By Amex Marketing Amex Marketing

London, United Kingdom

A modernist landmark in Bloomsbury, The Imperial is where culture, hospitality and experience meet with quiet confidence

Anchored by the strength and integrity of its Modernist architecture, bold interior design choices at The Imperial highlight the expressive energy of the 1960s through a contemporary lens. Archetypal use of shape, pattern and geometry feels at home here, while the discovery of original design elements inspired the warm tones featured throughout. Distinctive wood panelling, sculptural lighting, and terrazzo that turns up in unexpected places are balanced with tactile textures and the silhouettes of mid-century furniture, creating familiarity somewhere new.

The same principles extend into each of the 357 rooms and suites. Most feature the hotel’s iconic geometric windows, while Hideaway rooms offer private terraces that come with outdoor bathtubs. Super-king-sized beds, expansive windows and views across Bloomsbury come as standard. Considered experiences allow guests to shape their own stays, while the hotel’s Wellness Terrace provides unexpected moments of calm away from the bustle of the city.

Small details such as in-room GPO Audrey phones and collections of design-led board games, books and magazines curated by local collaborators are scattered throughout the building, creating a thoughtful dialogue between past and present. Over 500 original prints by Adam Ellis are proudly displayed in guest rooms and public spaces, treated not as an accent but as a unifying feature that pays homage to the rebellious flair of the Sixties.

On the tenth floor, Arcus Rooftop Bar & Restaurant delights guests with near-360-degree views from St Paul’s to St Pancras. Seasonal small plates, bespoke cocktails and regular DJ programming complement the bold, art-led interior and sweeping vistas.