London, United kingdom
A colourful and creative stay in London’s Soho
Tucked away amid the busy streets of Soho and a moment’s walk from Mayfair, Ham Yard Hotel is a vibrant expression of London’s creative West End. Home to 91 individually designed bedrooms and suites, as well as 24 luxury residences, the property showcases founder and creative director Kit Kemp’s distinctive approach to design. Blending colour, pattern and craftsmanship with exquisite attention to detail, Kit’s inimitable signature style celebrates the magic of the unexpected.
Beyond the rooms await a lively bar and restaurant serving inventive cocktails and seasonally led British and European cuisine. A secret rooftop garden, exclusively for guests, offers a peaceful escape above the city streets. Art-filled interiors, a beautiful spa, a leafy courtyard and even an original 1950s bowling alley capture the hotel’s playful spirit. Just moments from Theatreland, world-class shopping and cultural landmarks, Ham Yard places the very best of London on its doorstep.
Stand-out Experience:Private Art Walk
Take a deep dive into the Firmdale art collection with an illuminating tour led by the hotel group’s art ambassador and design director, Willow Kemp. From Sir Tony Cragg’s show-stopping bronze sculpture in the Ham Yard courtyard and Bloomsbury Group works at Charlotte Street Hotel to pieces by hidden-gem and up-and-coming artists, you will learn about the fascinating backstories behind – and surprising connections between – pieces at the group’s iconic London properties. Willow also shares precious advice for building, hanging and displaying your own art collection, with stops at top local galleries along the way possible upon request. Your cultural adventure concludes with a delicious three-course lunch or champagne afternoon tea at one of Firmdale’s properties.